Hotmail brand name officially dead. Say hello to Outlook.com

Bradley Wint
By: - 3rd May 2013
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It’s official, the Hotmail name is no more. Welcome to Outlook.com

After six months of being labeled as a “customer preview”, Microsoft has made it official by ditching the Hotmail brand and transitioning users to the new Outlook.com interface with the hopes that all accounts will be converted by the summer of 2013. This decision was made after they saw a huge increase in registration when the Outlook.com brand was launched last year, with about 1/3 of them being Gmail converts.

It’s important to note that the Hotmail upgrade only relates to branding and aesthetics, but does not actually affect your email service. This means that you won’t lose your present email nor will you lose your ‘hotmail.com’ address.

You can also use custom domains (like we do) with Outlook, meaning that you can benefit from Outlook’s storage space and architecture but have your website’s own domain at the end of the email (e.g. email hidden; JavaScript is required).

Outlook brings an entirely new interface that is streamlined with Microsoft’s Metro design branding seen on Windows 8, Windows Phone 8, Xbox 360, and other major MS platforms. They also integrated a number of social sharing and organization features that’s up to par with that of Gmail. It also integrates very easily with any third party app. We’ve been using Outlook.com to manage our site’s emails (with a custom domain) via apps like MS Outlook, Android’s default email app, iOS mail, and much more. It’s definitely quicker than Hotmail used to be and syncs very easily.

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